PERFORMANCE MARKETING SOLUTIONS
We turn millions of our members into your new customers
We’re a CRM lead-generating machine. Let us whip up a custom campaign to catapult your customer engagement and conversion.











Trusted by some of Canada’s biggest brands

Secure data transfer
Our system lets us responsibly handle, share, and leverage zero-party data.
Custom-designed
We design everything end-to-end to your brand guide’s specifications.
Unique entry system
Our contest engine rewards member actions with additional chances to win.
Interactive games
Gamify your offer and watch as members race to complete it.

Email marketing
Message en masse using our most effective end-to-end communication tool.

Sampling programs
Get your products in the hands of the people who need them.

Product launches
Excite members about what’s next for your brand.

Branded scholarships
Promote your brand values with a custom scholarship.

Special offers
Curate something special that our members will eat up.

Event promotions
Fill the seats of every event you put on.

Contests and giveaways
Build brand loyalty through every entry earned by a target member.

“Because of 55 Rush’s parent division, last year Huggies over-delivered on their acquisition goal by 30%.”
“Thanks to the stellar efforts of 55 Rush, we continue to experience an unprecedented influx of student clients during tax season.”
“They’re unique. They combine the scale of their built-audience with the power of their engagement campaign tools.”

Tax Time Trivia with H&R Block
The Challenge
H&R Block wanted to increase the number of students who claimed their student offer during tax season.
The Solution
We created Tax Trivia, a gamified engagement campaign to introduce our student members to H&R Block.
The Results
150K high-quality student leads

Diaper Samples with Huggies
The Challenge
Huggies wanted to source high-quality leads in a repeatable manner for their ‘No Baby Unhugged’ sampling campaign.
The Solution
We leveraged our sizeable, engaged parent audience, using key site placements and 1:1 messaging, to frame the value of this offer at this moment in their lives.
The Results
210K sample box sign ups

A Campaign for Every Student with CIBC
The Challenge
In 2012, CIBC came to us with an audacious goal: to become the #1 bank for students in Canada.
The Solution
We built a neverending wave of diverse campaigns so that any student could find something appealing that would incentivize them to become a CIBC account holder.
The Results
CIBC’s #1 source of student traffic













